We are pleased to share that our book, The GTM Strategy Handbook, has been featured on the official Note page of Shoeisha Co., Ltd.
The article provides a clear and accessible summary of key points covered in the book, making it a valuable read both for those who are new to the book and for those who have already read it and wish to revisit its contents.
"Why is it that each department meets its goals, yet the company as a whole fails to see results?"
The book addresses the underlying organizational silos behind this phenomenon, exploring how to achieve sustainable growth through cross-functional alignment—from the perspective of GTM strategy.
Please give it a read.
https://note.com/shoeisha_bizit/n/n79c4f8ed598f